Online Transaction Safety and Relationship Marketing
Online trading has grown exponentially in the past decade, with more and more firms shifting from bricks to clicks, either to further expand their market share or to enter completely new target markets. The web based tools now available to marketers has unleashed new innovations and creative thinking to reach, persuade, captivate and retain customers. Trust and relationship building is key for companies to retain loyalty from their customers and it is during the transaction process, whether it is an exchange of money or information, that trust is ever so important. Which is why as a web design agency we have been kept very busy always creating new ways to enhance loyalty through the transaction process for our customers customers. Continue reading “Online Transaction
Continue reading...iPhone 4 launches today (My experience)
The new iPhone 4 went on sale in the UK today at 0800 hrs in Poole, Dorset. Thats a massive 5-8 hours ahead of our friends across the Atlantic. Apple say that the new iPhone is smaller and lighter than the older 3GS version and that the stainless steel body of the handset will act as an antenna to help improve reception of mobile signals. Other features include folders, multi-tasking and HD camcorder, LED flash and a ‘retina’ glass display. It’s also much stronger and more durable than its previous versions making this the largest leap in smart phone technology since the conception of the 3G. In anticipation of the launch event even I was up at the crack of sparrows this morning and I’m not an early morning person. I drove down to my local O2 store to do the upgrade 1.5hours prior to the early store opening and there were already at least 30 people there queuing patiently. Armed with a mug of coffee and a credit card in hand we all waited for the glorious arrival of perhaps the most anticipated gadget of 2010. Listening to various conversations from the queue it became obvious that a lot of other stores had also piggybacked on the early opening and some stores opening even earlier. Some of the people there decided to cut their losses and switch networks just to get their mitts on the new iPhone 4 but what became obvious is that the other stores were greatly under supplied. Continue reading “iPhone 4 launches today (My experience)” »
Continue reading...Apple released their latest version of the iPhone OS
Apple released their latest version of the iPhone OS, iOS4 for iPhone & iPod Touch in the UK at 7pm last night! Those who have experienced the iOS4 OS first hand have said that it is the most significant update for the iPhone so far, (more so than version 3.0). To get iOS4 all you have to do is make sure you have iTunes 9.2 running, plug in your iPhone or iPod Touch and then press ‘Check for Update’ button in the iPhone tab of iTunes. iOS4 is said to add multitasking to newer iPhones and Touches and also allows you to change your wallpaper and another 100 feature improvements Apple have claimed are included in this free update! Below is some more information on the updated features of the new iPhone operating system. Multitasking - Run your favourite third party apps and switch between them instantly without hindering performance or unnecessarily draining your battery Folders - Drag and drop your apps into organised folders simply, and get faster access to your favourite apps, browse and manage up to 2160 apps. Mail - A unified inbox for all your accounts lets you organise messages by threads as well as allowing you to open attachments in third-party apps. iBooks Create Playlists - Create custom playlists on your iPhone. 5x Digital Zoom Tap to Focus Video - Tap the display to choose where to focus when shooting video. Faces and Places in Photos - View photos based on who’s in them and where they were taken Wallpaper - Change the background wallpaper on your Home screen. Gift apps - Send apps as gifts to your friends or family. Spell checking - A built-in spell checker works in Mail, Notes, and other apps. Wireless keyboard support - Pair a keyboard based on Bluetoo
Continue reading...Apple uncovers the iPhone 4 and Prepares for iAd Launch
Apple has unveiled details of the iPhone 4, which is set to be launched in the UK on the 24th June with the mobile advertising platform iAd due for unveiling on the 1st July. iAd will allow iPhone app developers to add advertisements into their apps and share in the revenues generated from the sale of that ad space. Apple will keep 40% of revenue generated from the ads, giving the remaining 60% to the original app developer. Currently, Apple retains 30% of revenues generated from app sales through the iPhone App Store. Continue reading “Apple uncovers the iPhone 4 and Prepares for iAd Launch” »
Continue reading...World Cup and SEO Similarities… Really? Yes!
World Cup and SEO Similarities… Really? Yes! We’ve been discussing the World Cup and all the drama and excitement that goes with it and through our innocent World Cup banter we discovered how similar it is to Search Engine Optimisation. Building your website – Preliminary Qualifying Rounds Building and beginning to optimise your website is comparable to being a country in the preliminary qualifying rounds of the World Cup. Dreams, hope and expectations all run high, even with the knowledge of the trials and tribulations still to come, your team still have a clear and demonstrable hunger for the ultimate goal, the FIFA World Cup Trophy – Or a high ranking on Google for your primary keyword or words! Continue reading “World Cup and SEO Similarities… Really? Yes!” »
Continue reading...A few things to ask before giving your website a facelift!
Below is a list of a few things DSM think you need to ask before giving your website a facelift! What do you want your website to achieve? You need to address exactly what you want to achieve from your website, whether it’s increased sales or a cult following. If you know what you want from the outset and stick to it, you’ll get what you want from your website. Continue reading
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